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Marketing Traffic Coordinator

Company: Cannatron
Location: Oak Park
Posted on: March 20, 2023

Job Description:

Cannatron is a one-stop-shop for all types of smoke shops, dispensary, and convenience store products and accessories. We are the exclusive distributor of our House Brands: Ooze, King Palm wraps, Truweigh scales, Green Monkey Grinders, Loud Lock packaging, and Rozy. In addition, our catalog offers thousands of products from leading industry brands as well as up-and-coming brands.
As an industry leader we have experienced exponential growth since we were founded in 2015. We have made the Inc. 500 list of fastest-growing companies the past two years, and have recently renovated and expanded our Headquarters in Oak Park, MI. We have a brand-new front office and showroom to accommodate our growing team and have more than tripled our warehouse space as we continue to build our assortment and launch new products.
As the Marketing Traffic Coordinator for Cannatron, you will be joining a highly productive Marketing department that operates like an in-house agency for all things Cannatron, Ooze, and our entire house of brands. You will function as the liaison between our creatives and marketers to ensure all marketing projects move seamlessly to completion.
This position is full-time and on-site M-F. Remote, or hybrid schedules are not available.
Primary Responsibilities:

  • Work with marketing leaders to intake, define project requirements, scopes, and objectives.
  • Owning, maintaining, and updating the Marketing calendar and Asana tasks.
  • Breaks projects into doable actions, assigns tasks, set timeframes, and assists with schedule management.
  • Acts as the point of contact to lead routine meetings and check ins to communicate statuses and timelines to the department.
  • Monitors the flow of information, materials, digital assets and/or resources through the process to ensure on-time delivery.
  • Displays an appropriate sense of urgency, prioritization, and tenacity relating to documents that are distributed to various teams on a timely basis.
  • Understands operational processes and manages internal expectations appropriately with respect to various turn-around times for all aspects of marketing projects and campaign activities.
  • Work with freelancers and contractors and ensure they have the resources needed.
  • Maintains inventory of work products produced.
    • Bachelor's degree in Marketing, Advertising, Communications, or another relevant field is preferred.
    • Project Management Certification is a plus.
    • 3-5 years agency experience, ideally in a traffic position in an ad agency
    • The ideal candidate will have a baseline understanding of digital marketing deliverables associated with product marketing, website development, banners (rich media), social media, paid search, SEO, and other areas.
    • Strong technical skills, particularly in Microsoft Office Suite, (Excel, PowerPoint, Outlook) Asana and Shopify is a plus.
    • Ability to work in a collaborative, team-oriented environment.
    • Superior communication skills with all levels of employees, as well as outside contacts.
    • Ability to adapt well to changing priorities and react quickly.
    • Capable of facilitating large meetings.
      Why Work for Us?
      • Mon-Fri 9a-5p
      • Ooze Swag included:
      • Benefits offered: Medical, Dental, Vision, 401K, Life Insurance and Paid Time Off.
      • Located in Oak Park, MI (near Detroit).
      • Opportunity to travel to events.

Keywords: Cannatron, Detroit , Marketing Traffic Coordinator, Advertising , Oak Park, Michigan

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