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Marketing Analyst

Company: LLamasoft
Location: Ann Arbor
Posted on: September 14, 2019

Job Description:

Like Stats?

Yeah, us too!

Check these:

600+ enterprise customers in 60 countries

50% of Fortune 100 companies are customers

24 of the Gartner Top 25 Supply Chain are customers

So, yes, we're all about business. But we're also all about sustainability, see our 2017 Green Award **

ICYMI: We were named to the 2017 Best and Brightest Company in the US of A and in Metro Detroit's 2017 Best and Brightest Company list

We're well funded, fun and focused on building the very best in supply chain and we want YOU to help us build complex models that allow global companies to quickly, safely model supply chain impacts.

Don't believe us - read the Gartner Supply Chain Masters and you'll learn that nearly all of the Gartner Supply Chain Top 25 use our solutions to tackle the most complex supply chains issues the world has ever seen.

Smart, energetic and ready to make your mark in a best in class enterprise software company? Join our herd!

** from Supply and Demand Chain Executive

The Role:

In this role, you will apply your expertise in marketing analytics to deliver and manage a marketing ROI dashboard. In addition, you will aid in developing key insights across campaign results, lead management and our customer database to assure their success, while tracking metrics and making recommendations to optimize, improve and change business results.

Job Description:


  • Work with Marketing Leadership to define, create, and maintain standardized dashboards and supporting diagnostic reporting to be used cross functionally. Prepare monthly and quarterly reports to be distributed by Marketing Leadership.
  • Respond to ad hoc reporting requests and analysis to help evaluate marketing initiatives to demonstrate impact and ROI.
  • Work with the team to identify process inconsistencies and improvements. Aid in the solution design, documentation and ongoing maintenance of marketing processes, such as lead importing and event follow up.
  • Manage onboarding process for all new hires in the marketing organization. Responsible for ensuring proper system setup and access and scheduling various training sessions based on role.
  • Manage weekly Deadlines and Deliverables calls and Shout Outs with the marketing team to provide visibility into tasks and team assignments
  • Responsible for sales and marketing data integrity. Develop and manage audit dashboards and provide guidance on proper data entry and formatting. Conduct systematic data remediation and cleanup initiatives.

    Qualifications:

    • BA in Marketing, Business, Computer Science or related field.
    • Demonstrated track record of creating and delivering insights and recommendations using marketing analytics that have driven change and moved the needle positively in business performance.
    • Strong project management, consulting and problem-solving skills.
    • Strong skills (five years experience) in Microsoft Access, Microsoft Excel (including pivot tables, vlookups, sumifs) and Tableau.
    • Proficient knowledge of contemporary database marketing technologies and best practices through both digital and non-digital channels.
    • Proficient knowledge of customer segmentation, data mining, marketing automation, CRM/sales force automation processes and tools and best practices.
    • Experience within a B2B marketing and software technology environment. Supply chain technology experience a plus.
    • Track record working on problems of diverse scope where analysis of data requires evaluation of identifiable factors. Demonstrates good judgment in selecting methods and techniques for obtaining solutions. Interacts with senior internal and external personnel.
    • Capable of completing day-to-day work with little instruction and general instructions on new assignments.
    • Ability to manage multiple priorities and be goal orientated to accomplish tasks.
    • Ability to work effectively and influence others in a matrixed environment; works well within and among teams and is flexible to change.
    • Excellent written and oral communication skills with high level of diplomacy.

Keywords: LLamasoft, Detroit , Marketing Analyst, Advertising , Ann Arbor, Michigan

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