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Senior Art Director - Marketing

Company: Rock Central LLC
Location: Detroit
Posted on: November 22, 2021

Job Description:

The Rock Family of Companies is made up of nearly 100 separate businesses spanning fintech, sports, entertainment, real estate, startups and more. We're united by our culture - a drive to find a better way that fuels our commitment to our clients, our community and our team members. We believe in and build inclusive workplaces, where every voice is heard and diverse perspectives are welcomed. Working for a company in the Family is about more than just a job - it's about having the opportunity to become the best version of yourself.

Preferred Qualifications

  • 9 years of experience in an advertising/design role in an agency or digital studio
  • Bachelor's degree in graphic design, visual communications, art direction or similar creative field
  • Strong digital portfolio displaying clean, modern design work
  • Experience designing for print, digital, social, and fully integrated campaigns and presentations
  • Advanced skill in multiple disciplines, including branding, content strategy and visual design for print and digital assets
  • Experience with broadcast, animation, video and/or editing skills
  • Proficiency in Adobe Creative Suite
  • Knowledge of UI/UX best practices
  • Advanced design and typography skills
  • Experience with brand strategy

    Job Summary

    The Senior Marketing Art Director helps guide and perform creative concept development while keeping their eyes on the overall goal of the business. They have a passion for design - stunning, elegant and forward-thinking. They use insight-driven briefs and are responsible for curating and maintaining holistic, brand, user, business and technology-appropriate print and digital marketing experiences. The Senior Art Director puts their obsession with detail and pixel-perfect execution to the test while working with copywriters to concept cutting-edge and fresh approaches to creative solutions. They can present multiple concepts to executive-level stakeholders and represent the business at all stages of engagement. The Senior Art Director sells their concepts to the Executive Creative Director and strategists and provides approved concepts to designers working on their project teams and new business.

    • Display highly conceptual and original thinking in both visual and interaction design
    • Oversee and produce concepts and artwork that visually communicates outlined objectives, strategy and brief
    • Interpret strategy to determine the direction for visuals and push for new, innovative ideas
    • Lead and participate in brainstorming sessions by contributing/generating ideas and concepts to meet business objectives, strategies and needs
    • Concept and effectively communicate and sell ideas to stakeholders and strategists
    • Provide artistic direction of photo/video shoots, when needed, to include suggestions on talent, set, location, etc.
    • Have a finger on the pulse of creative and digital advertising industry trends and inspire the team to create next-level work one big idea after the next
    • Clearly and concisely express and sell concepts, working with the strategy, campaign management teams and stakeholders
    • Act as a trusted and sought-after collaborator with creative strategists, channel strategists, campaign managers and copywriters
    • Solve problems in new and unique ways using keen instincts and organizational experience

      Who We Are

      Rocket Companies-- is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage--, which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate, automotive and more. We're insistently different in how we look at the world and committed to an inclusive workplace where every voice is heard. And we're passionate about the work we do, and it shows. We've been ranked #5 on Fortune's list of the 100 Best Companies to Work For in 2021, as well as ranking #1 for Fortune's Best Large Workplaces in Financial Services and Insurance List in 2021.


      This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.

      We are proud equal opportunity employers and committed to providing an inclusive environment based on mutual respect for all candidates and team members. Employment decisions, including hiring decisions, are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law.

      The Company is an Equal Employment Opportunity employer, and does not discriminate in any hiring or employment practices. The Company provides reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law. Applicants requiring reasonable accommodation in completing the application and/or participating in the employment application process should notify a representative of the Human Resources Team, The Pulse, at 1-800-411-JOBS.

Keywords: Rock Central LLC, Detroit , Senior Art Director - Marketing, Executive , Detroit, Michigan

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