Manager - Credit Card Product Marketing .

Company: Ally Financial
Location: Detroit
Posted on: November 26, 2022

Job Description:

General information



Career area



Marketing



Work Location(s)



1000 N. West Street, Wilmington, DE, 500 Woodward Avenue, Detroit, MI



Remote?



Yes



Ref #



13098



Posted Date



Tuesday, August 16, 2022



Working time



Full-time



Ally and Your Career

Ally Financial only succeeds when its people do - and that's more than some clich-- people put on job postings. We live this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You're constantly evolving, so shouldn't your opportunities be, too?

The Opportunity

Ally -announced the acquisition of Fair Square Financial, a digital-first credit card provider, in October of 2021. Ally Credit Card is a team that has combined the experience of seasoned talent from across the card industry with advanced analytical and machine learning techniques to develop and optimize our business. Our integrated and entrepreneurial team built the business up from scratch in 2016 to 1MM plus customers, with significant growth opportunities in the future. -This is your opportunity to join our diverse and innovative Ally Credit Card team as we focus on growing the business and delivering compelling products that focus on doing the right thing for our customers.The Credit Card Product Marketing Manager is responsible for leading the overall brand and PR strategy for Ally Credit Card as well as marketing and online presence for the Plus Finance brand.

The Work Itself

Lead brand and PR strategy for Ally Credit Card; create roadmap for effectively leveraging social, PR, media, and sponsorships for credit cards and serve as the key point of contact interfacing with the Ally enterprise marketing & PR team -Work with internal and external partners on new marketing collateral development -Drive marketing initiatives, communications, and digital experience enhancements for a separate and unique brand used in our Card as a Service business (Plus Finance)Develop strategies to enhance our online presence and drive positive ratings and reviews across our digital affiliates, public pages, and review sites

The Skills You Bring

Bachelor's degree in Marketing, Communications, Business Administration, or related field3-5 years in credit card marketing or product management; prior agency experience preferredAbility to think big picture, but also have a keen eye for design and attention to detailExcellent written, verbal, and interpersonal communication skillsAbility to work collaboratively across internal and external teamsHigh degree of initiative; ability to deal with ambiguity and competing objectives in a fast-paced environment

How We'll Have Your Back

Ally's compensation program offers market-competitive base pay and pay-for-performance incentives (bonuses) based on achieving personal and company goals. But Ally's total compensation - or total rewards - extends beyond your paycheck and is designed to support and enrich your personal and professional life, including:Time Away: competitive holiday and flexible paid-time-off, including time off for volunteering and voting.Planning for the Future: plan for the near and long term with an industry-leading 401K retirement savings plan with matching and company contributions, student loan and 529 educational assistance programs, tuition reimbursement, and other financial well-being programs.Supporting your Health & Well-being: flexible health and insurance options including dental and vision, pre-tax Health Savings Account with employer contributions and a total well-being program that helps you and your family stay on track physically, socially, emotionally, and financially.Building a Family: adoption, surrogacy, and fertility support as well as parental and caregiver leave, back-up child and adult/elder day care program and childcare discounts.Work-Life Integration: other benefits including LifeMatters Employee Assistance Program, subsidized and discounted Weight Watchers program and other employee discount programs.Who We Are:Ally Financial is a customer-centric, leading digital financial services company with passionate customer service and innovative financial solutions. We are relentlessly focused on "Doing it Right" and being a trusted financial-services provider to our consumer, commercial, and corporate customers. For more information, visit www.ally.com.Ally is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity or expression, pregnancy status, marital status, military or veteran status, genetic disposition or any other reason protected by law.We are committed to working with and providing reasonable accommodation to applicants with physical or mental disabilities. For accommodation requests, email us at work@ally.com. Ally will not discriminate against any qualified individual who is capable of performing the essential functions of the job with or without reasonable accommodation.

Keywords: Ally Financial, Detroit , Manager - Credit Card Product Marketing ., Executive , Detroit, Michigan