Global Head of Web Strategy

Company: Mozilla
Location: Detroit
Posted on: April 10, 2021

Job Description:

Global Head Of Web StrategyA lot of companies say they're "mission-driven". Our outstanding corporate structure guarantees that every decision we make upholds our mission: to make sure the internet stays available, safe, and welcoming to everyone. Beholden to neither shareholders nor investors, Mozilla Corporation is wholly owned by the not-for-profit Mozilla Foundation.Along with 20,000+ volunteer contributors and collaborators all over the world, Mozilla Corporation's staff designs, builds, and distributes software that allows people to enjoy the internet on their own terms. Our flagship product - the Firefox browser - has expanded into a family of products that protects users and alerts them of risks.We are looking for an experienced leader to drive the strategic direction, short- and long-term vision, development, and optimization of Mozilla's web properties to improve the overall customer experience, and maximize return on investment.As part of the Marketing team, you will partner with numerous stakeholders across Marketing, Product, Legal and People teams, ensuring that our roadmap aligns with our growth objectives and technical capabilities. You're amazing at identifying inefficiencies across our acquisition funnels and communicate plans (and risks) broadly across the organization!You will report to the Head of Go to Market, and have an active role in all facets of our marketing strategy ensuring we express Mozilla's value and differentiation while delivering web experiences that drive engagement and action. You'll look after a hardworking and creative cross-functional web development team so validated experiences as a mentor and talent developer should be easy to point to.What you'll do* Champion the business case for strategic web projects with internal partners, demonstrating the value of every improvement* Translate the business cases into a roadmap, providing structure and order to our web development projects* Partner with Dev Ops to ensure initiatives can be executed within our tech stack, budget and timeframe.* Relentlessly prioritize web plans for impact or market opportunity* Lead SEO investments and report out on performance* Serve as a trusted advisor to the wider marketing team to conceptualize and collaborate on marketing campaigns* Develop thoughtful, customer/market oriented enhancements and web innovationsWho you are* 7+ years of confirmed web experience in B2C web marketing* Confirmed leader with a track record for web development* Metrics oriented approach to continuous improvement web, SEM and SEO marketing tactics* Understand the in-depth business, technical and operational practices of marketing and ecommerce sites* Strong ability to translate features into differentiated value and business benefits* Excellent communicator, creative problem solver, entrepreneurial thinker, consensus builder, motivator, aggressive leader* Comfortable leading and collaborating in an Agile Marketing environmentAbout MozillaMozilla exists to build the Internet as a public resource accessible to all because we believe that open and free is better than closed and controlled. When you work at Mozilla, you give yourself a chance to make a difference in the lives of Web users everywhere. And you give us a chance to make a difference in your life every single day. Join us to work on the Web as the platform and help create more opportunity and innovation for everyone online.Commitment to diversity, equity, inclusion, and belongingMozilla understands that valuing diverse creative practices and forms of knowledge are crucial to and enrich the company's core mission. We encourage applications from everyone, including members of all equity-seeking communities, such as (but certainly not limited to) women, racialized and Indigenous persons, persons with disabilities, and persons of all sexual orientations and gender identities and expressions.We will ensure that qualified individuals with disabilities are provided reasonable accommodations to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment, as appropriate. Please contact us at recruiting@mozilla.com to request an accommodation.We are an equal opportunity employer. We do not discriminate on the basis of race (including hairstyle and texture), religion (including religious grooming and dress practices), gender, gender identity, gender expression, color, national origin, pregnancy, ancestry, domestic partner status, disability, sexual orientation, age, genetic predisposition, medical condition, marital status, citizenship status, military or veteran status, or any other basis covered by applicable laws. Mozilla will not tolerate discrimination or harassment based on any of these characteristics or any other unlawful behavior, conduct, or purpose.Group: C

Keywords: Mozilla, Detroit , Global Head of Web Strategy, IT / Software / Systems , Detroit, Michigan