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Senior Associate, Planning - GM

Company: Carat
Location: Detroit
Posted on: January 17, 2022

Job Description:

Company Description

Carat is consistently ranked the #1 media agency in the world with over 12,000 experts in over 100 countries. We deliver an unparalleled capability to unlock real human understanding to connect people and brands by designing powerful and engaging media experiences.

We are champions for meaningful progress and we strive to be a force for good-for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Job Description

Carat is looking for an Associate, Planning to support one of our largest clients - a global tech giant. In this role you will are a day-to-day focal point of the account, responsible for understanding the client's overall business and objectives. Reporting to the Supervisor, Planning, you will assist in the creation of media plans and client communications.

You Will

  • Aid in the creation of client media communication plan objectives, strategies and POVs of new media types / outlets
  • Creates and maintains media plans, flowcharts, buying guidelines, testing plans & results analysis, budget summaries, plan delivery and competitive reports
  • Support Communications Planning Supervisor in the collection and evaluation of syndicated consumer and media consumption information
  • Compile reports of competitive market/media information
  • Participate and lead, if appropriate, client and vendor meetings
  • Build positive relationships with internal and external teams
  • Assist in mentoring and guiding assistant-level colleagues
    • -1+ year of experience with digital media channels
    • Experience in an agency setting (preferred).
    • Ability to multitask complex tasks
    • Excellent communication skills and high-level attention to detail
    • Bachelor's degree
      Our Benefits

      Additional Information
      • Comprehensive healthcare plans
      • Generous PTO
      • Paid maternity and Paternity leave
      • 401k w/ company match
      • Please note that while this role is located in Detroit, all of our employees are currently working 100% remotely as a result of the ongoing COVID-19 pandemic, and will continue to do so until we are safely able to return to the office*
        Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit

        Employees from diverse or underrepresented backgrounds encouraged to apply.

        Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

Keywords: Carat, Detroit , Senior Associate, Planning - GM, Other , Detroit, Michigan

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